The third roadmap in Protocol Labs' Brain–Computer Interface Roadmap Series.
Building on the series overview and the earlier roadmaps on clinical revenue and consumer products, this report focuses on popularizing the promise of neurotechnology: the cultural artifacts, narratives, and trusted messengers required to make the field's future visible and accessible to the public. It maps how a shared story — grounded in the real experiences of the people neurotechnology can help — can build the informed optimism the field needs for long-term success.
The report was authored by David A. Markowitz, Juan Benet, Jacques Carolan, Eli Dourado, Thomas Kalil, Amy Kruse, Adam Marblestone, Patrick Mineault, Joanne Zichen Peng, and Sean Escola, and published on Zenodo in July 2026 (CC BY 4.0).
Read the report: via DOI (10.5281/zenodo.21680796) · Download PDF
This roadmap is the latest installment of the Protocol Labs Brain–Computer Interface (BCI) Roadmap Series, which defines a strategic playbook for accelerating progress in BCI:
- Overview — A Strategic Vision for the Future of Brain–Computer Interfaces
- Roadmap 1 — Smoothing the Path to Clinical Revenue
- Roadmap 2 — Expanding Neurotechnology to Consumer Products
- Roadmap 3 — Popularizing the Promise of Neurotechnology
- Roadmap 4 — Increasing Venture Capital Flows (coming soon)